Global Alcoholic Beverage Market - Growth, Trends and Forecasts (2017 - 2022)

Published - Jan 2017 | Category - Food & Beverages | No. of Pages - 164 | Published By - Mordor Intelligence

Report Highlights

Drinks which contain more than 0.5% of ethanol are said to be alcoholic drinks. Alcoholic drinks are prepared by a process known as fermentation. The global alcoholic market is estimated to reach USD XX in 2021, from USD XX in 2016 with a CAGR of XX %. Around XX billion liters of alcohol is estimated to be consumed by the global population in 2015 and is expected to reach XX billion liters by 2020 with a CAGR of XX %. Europe continues to remain the top consumer of alcoholic drinks, with an estimated market share of XX %.  

The demand for alcoholic drinks market is growing at a faster rate in emerging countries like India, China, Indonesia, Singapore is driving the demand for alcoholic drinks industry. Emerging countries, which are focusing more on tourism, is the major factor for increased demand in emerging nations. New product launches and innovations in alcoholic drinks is favoring the growth of the industry. Companies are launching more products because of the changing consumer preferences. One of the major challenge the alcohol industry is facing is because of the change in climatic conditions which is leading to decrease in the yield of the crop, thereby increasing the cost of the beverage. Increasing government regulation and taxes are leading to increase in the overall cost of the drink, which is acting as a barrier to the industry.

Alcoholic drinks can be segmented into three categories - beer, wine and spirits. Beer is the most consumed alcoholic drink across the globe with a market share of XX % and contains around 4-7% of alcohol. Wine is the second largest segment after beer and has 6-20% of alcohol in it and spirits contain 40-80% of alcohol. The report is further segmented based on geography (North America, Asia - Pacific, South America, Africa) with further country wise segmentation. Europe is the largest market for alcoholic drinks followed by Asia - Pacific region. China is the biggest consumer of the alcoholic drinks with XX % of the global market share. North America and Europe are             the saturated markets with minimal increase in market size. Asia - Pacific market is growing at a rapid rate because of its increasing population and increased demand for premium and super premium alcohol.  

Europe has the highest per capita consumption of alcohol lead by France and is followed by Germany, Italy, UK, and others. The reasons for the growth of the industry is because of increased disposable income and increased consumption of alcohol in younger generations. There are many health benefits associated with consuming alcohol in a limited quantity. Some of the benefits are, reduction in risk of cardiovascular disease, prevention from cold, and drinking red wine decreases risk of heart and burns fat. Though on the darker side, when alcohol is consumed in the larger quantities it causes many diseases.

The report also considers key trends that will impact the industry and key profiles of leading suppliers of cereals industry. Alcoholic market is considered to most consolidated market with few companies holding maximum market share. Some of the top companies mentioned in the report are Diageo, Bacardi, Boston Beer, Brown-Forman, Miller Coors, E & J Gallo, Constellation Brands, Pernod Ricard, Pabst Brewing, Treasury Wine Estates, Beam-Suntory, William Grant & Sons, Edrington Group, Jose Cuervo, and Mast-Jaegermeister. This report also describes a detailed study of the Porter five forces analysis of the market. All the five major factors in these markets have been quantified using the internal key parameters governing each of them. It also covers the market landscape of these players which includes the key growth strategies, geographical footprint, and competition analysis.

Key Deliverables in the report

Market Definition for the specified topic along with identification of key drivers and restraints for the market.

Market analysis for the Global Breakfast Cereals Market, with region specific assessments and competition analysis on a global and regional scale.

Identification of factors instrumental in changing the market scenarios, rising prospective opportunities and identification of key companies, which can influence the market on a global and regional scale.

Extensively researched competitive landscape section with profiles of major companies along with their share of markets.

Identification and analysis of the Macro and Micro factors that affect the Global Breakfast Cereals Market on both global and regional scale.

A comprehensive list of key market players along with the analysis of their current strategic interests and key financial information.


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