Global Self-Tanning Products Market size is expected to be worth roughly USD 3.1 Billion by 2030, growing at a CAGR of more than 6.3% during the projected timeframe of 2022-2030, according to Ameco Research
Over the last decade, the self-tanning products market value has grown steadily. Although worldwide sales of self-tanning products are slow in the beginning due to customer concerns about contents, safety, as well as the negative impacts of using self-tanning products. A variety of factors have contributed to the constant increase in the demand for self-tanning products market growth in recent years. The accumulating evidence with mounting worries about the detrimental consequences of sun tanning on the body is projected to promote sales of self-tanning products.
Self-tanning products help shield the skin from UV rays, which have been recognized as the main culprit of skin cancer. This can be ascribed primarily to an expansion in beach sunning time. Furthermore, products are created in a variety of forms for the convenience of users, such as serum, drops, lotion, as well as mousse. The product's sales have surged as a result of such many alternatives. Furthermore, there is a rise in the number of individuals who are abandoning traditional sunbathing in favor of self-tanning techniques. Furthermore, self-tanning products are now integrated with natural substances, which have been recognized as the primary reason for their growing appeal.
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Global Self-Tanning Products Market Dynamics
Rapid urbanization, rising disposable income, as well as a growing working population are expected to drive the self-tanning products market revenue. Organic or natural ingredients are now being used by producers of these items. This is due to regulatory measures set by statutory regulatory organizations to limit the use of poisons and substances on the body. Furthermore, the FDA has indicated that skincare products might be classified as both medications and cosmetics.
Globally, an increasing number of health-conscious individuals is most likely to drive the self-tanning products market trend in the coming years. Consumers today want chemical-free cosmetics that contain natural components and are non-toxic to sensitive skin. Furthermore, obtaining tanned is a common way to allow the body to receive important vitamin D, but a study found that excessive exposure to direct sunlight is one of the leading causes of skin cancer. As a result, individuals are turning to alternative methods of tanning their skin. Furthermore, young individuals between the ages of 25 and 34 are the most health-conscious today, fueling demand for self-tanning care products. These positive trends are expected to boost the self-tanning product market size throughout the duration of the forecast period.
Self-Tanning Products Market Segmentation
Ameco Research has fragmented the global self-tanning products market by product type, distribution channel, and end-use. In terms of product type, the market is sub-divided into gels, lotions, and others. The lotion segment accounted for more than half of the market. The rising occurrences of skin cancers and diseases caused by ultraviolet radiation exposure are expected to increase lotion demand over the projected period. Lotions involve less oil than creams and are occasionally fully oil-free. Alcohols are typically used in such emulsions to keep the water and oil ingredients from splitting, resulting in a smooth effect when the lotion is sprayed.
Moreover, in terms of distribution channel, the market is further segmented into convenience stores, supermarkets & hypermarkets, and online. The supermarkets & hypermarkets segment leads the market and is projected to maintain its position in the coming years. These are commercial superstores featuring an extensive selection of goods available in a variety of categories, including groceries, household goods, general commerce, cosmetics, as well as skincare products all under one roof. This pulls buyers towards such a distribution platform.
Based on the end-use, the segment is sub-categorized into women, and men. According to the self-tanning products market forecast, the men segment is estimated to grow significantly in the market over the next few years.
Self-Tanning Products Market Regional Outlook
The global self-tanning products market is divided into several five regions: North America, Latin America, Europe, Asia-Pacific, and the Middle East and Africa. According to a survey of the self-tanning products industry analysis, North America is positioned to have a significant market share. This is due to the region's rising disposable income as well as growing consumer expenditure on personal care products. Furthermore, increased skin diseases in the United States have prompted people to seek out alternative methods of tanning their skin. In the United States alone, almost 5 million individuals receive treatment for skin cancer each year. Furthermore, firms have successfully penetrated the American market, as tanning one's skin is a popular activity among Americans and Canadians. As a result of such favorable trends, the demand for self-tanning products has surged in the region and is expected to expand at a steady rate in the coming years.
Self-Tanning Products Market Competitors
Some of the most notable worldwide self-tanning products market players are Estée Lauder Companies, L'Oréal Group, Unilever, Johnson & Johnson, Shiseido Co. Ltd., Kao Corp., Procter & Gamble, Beiersdorf, and Swallowfield.
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